Christina RaderAug 31, 20202 minCrush 2020The year 2020 is going to be a year that stands out for years to come. I don’t even need to recap all the craziness this year has...
Christina RaderJul 23, 20202 minMarketing Plan MythsIf you've been squeaking by without a marketing plan or have been using the same plan for more than a year, this post is for you!
Christina RaderJun 17, 20206 minThe Power of Content Marketing within Your Sales FunnelThe key to standing out among all the content on the Web is to align your content with your audience when they need it most.
Christina RaderFeb 22, 20202 minDeliver a Consistent BrandStep five in creating an irresistible brand Have you ever walked into a store and been completely thrown off by what you encountered?...
Christina RaderFeb 22, 20202 minCreate brand experiencesStep four in creating an irresistible brand When most people think of branding their business, they think of designing a logo and...
Christina RaderFeb 22, 20201 minCreating a Brand ScriptStep 3 in creating an irresistible brand Your brand script is the endearing story that will draw customers in and make them loyal fans....
Christina RaderFeb 22, 20204 minFrom Invisible to IrresistibleThe more money you are asking form your customers, the more your branding needs to be on point.
Christina RaderFeb 22, 20202 minUnderstanding Your MarketThe first step in branding your business It may seem odd, but when we begin branding a business, we never begin with the business. We...
Christina RaderFeb 22, 20202 minPositioning Your Offer as a SolutionStep Two in Creating an Irresistible Brand (Find all five steps in the article "From Invisible to Irresistible.") Every product or...